How to Build the Perfect Auto Repair Shop Website - AA Shop Marketing

How to Build the Perfect Auto Repair Shop Website

An online presence is imperative for all businesses in this day and age. A winning website is what gets you noticed and brings the customers in.

Are you getting ready to build a repair shop website, but don't know where to start? Let's take a closer look at what makes an average website stand out amongst the crowd as a five-star site.

Build A Winning Repair Shop Website

Whether you are looking to update your outdated website, or you are starting from scratch, a well-designed website will quickly pay for itself by bringing in new customers.

Make it a clean page that is informative for those that have never been to your shop. You also want to make sure that it catches the eye and captivates their attention.

Use bold fonts, concise layouts, and even pictures to make your site stand out. You want your website to reflect your shop's personality and precision so that customers can get a feel for your business before they even set foot in your shop. 

Don't forget to link your social media account!

Include Your Mission Statement

What is a mission statement? It is a summary of your business's values and goals that provides customers with a glimpse of what your mission is.

If you don't already have a mission statement for your business, now is a great time to come up with one. Take some time to jot down a few things that you want your customers to know about your business and the work that you provide.

List The Services That You Provide

Do you welcome every single repair on every single vehicle that rolls into your garage? Or, do you specialize in something specific? 

Whether you specialize in foreign or domestic vehicles, basic services, or detailed bodywork repairs, it is important to list those points on your website. You can go into depth and give detailed descriptions of your work or you can give a bullet list of your specialties.

Including before and after pictures on your auto repair website might also be a good way to show your work. Check out how you can take professional-looking photos on your phone.

Post Customer Comments & Google Ratings

This might sound like bragging, but customers love to know before they patronize your shop what previous customers enjoyed about their experience with you. 

It is a great way to connect with your customers on a personal level by asking them if you can share their reviews and comments on your website in exchange for a small discount, free oils change, or just in hopes that they will want your business to grow and website to succeed.

Making Auto Repair Shop Marketing Work For You

This website might take a fair bit of effort on your part, or require you to hire a professional to build your repair shop website, but once it is done you should see the fruits of your labor reaped quickly. AA Shop Marketing is always available online to answer your questions about taking the next step with your website - so don't hesitate to reach out to us!

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